Monday, August 13, 2018

Be the joy...


Sometimes that is easier said than done, right? To be the joy in the lives of those around you.

In our business, the business of customer service, this can be one of the greatest tools you could possibly have in your pocket. To be the joy in the lives of your customers.

"What does that even mean?" you ask? "I'm just here to take their order and deliver their products" you say?

Oh, but you can do and be so much more.

Being joy in the lives of your customers means being the person who they love to do business with because the experience they have with you always leaves them feeling awesome. The "Chick Fil A" experience if you will.

A smile. A thank you. A "my pleasure!"

But it goes beyond just this.

It's recognizing that because your two lives are intersected because of your business, you have the opportunity to do life WITH your customer. Now, this doesn't mean you need to be all up in their business and know every intricate detail of said life.  We aren't talking stalker here, but what we are talking about is going beyond just a sales transaction. Showing your customer that because they invest you in, you're willing to invest in them.

To celebrate their highs & recognize the lows. To be gracious and generous and appreciative of what they bring to the table. That every interaction with your customer leaves them better than when they came. That you, with intention, do or say something that reminds then why they can't imagine doing business with anyone else. This could all be said for your role as a leader. The two aren't very far apart at all. It comes down to joy.


"So how do I do that?" I'm glad you asked.

You give handwritten thank you cards. You say 'Happy Birthday!' You celebrate new babies or jobs or graduations. You offer condolences or prayers when their hearts are aching. You bring laughter & goodness on Facebook instead of grouchy complaints or "shares" of ugliness. You smile or say hello when you pass them at Target. You tie up their packages with beautiful ribbon making each order a gift, even if it's just for themselves. You be the joy.

One of my favorite quotes from Walt Disney is this...



Be the joy and do it well. While goodies and giveaways and samples are all great, YOU are truly your greatest billboard when it comes to your business. Your product is amazing, no doubt, but people come back because of what YOU can give them. An experience they can't get many other places. 
Being the joy won't always be easy either. 
When we have our own tough stuff going on, pouring good into those around us can feel daunting. But, my friend, when you choose joy, even in those moments, and you share that joy with others, not only will you see a shift in your business as your customers come back for more and bring their friends along too, but what you'll find is that in being the joy for those around you, your own cup will begin to overflow. It will be inevitable. 
Be the joy.
Happy dream chasing.
-Amanda


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